Home » Visual identity of the logo

From an analytical point of view, the logo is divided into two themes:

1) The outer frame of the logo

The outer frame is round in the form of a circle, the upper half of which is occupied by the name of the University, and the bottom is a brown band. These two components stand for the following:

a) The name of the university and its font:

The university name came in the “Thuluth” script which is characterized in the ease of formation and obedience to the writer, and the strength of the cohesion of the structure, in addition to being called as the “Master of Arabic Scripts.”

Thus, it has symbolized the cognitive content of Alasmarya Islamic University curriculum in terms of distance from affectation, fanaticism and ingratitude, with coherence and strength in presentation and inference. It also indicates that Alasmarya is considered as the mother of Minarets in the regional scope.

b) The brown band complementing the lower half of the logo:

There are two symbols in this band, the brown color and the English translation of the university name . The brown color is a symbol of the past in terms of heritage, and it is a symbol of the Alasmarya University’s starting point from the Islamic cultural heritage and its care for it. Moreover, placing the name in English within the symbol of heritage is an indication of the generalization of the Islamic heritage in other parts of the world.

2) The internal content of the logo:

The internal content included the form of the Islamic octagon, and it has a set of semantic symbols as follows:

The Islamic Octagon: a symbol of the Islamic knowledge base in which it is equal to other educational institutions concerned with these sciences, with the following symbols in between:

• The Qur’anic Tablet: It symbolizes the large, active and growing presence of the Holy Qur’an memorization process at Alasmarya Islamic University, being the first basis in its curriculum.
• The Minaret : It is the slogan of realistic sensory guidance, considering the applied and human sciences, that have been added to the scope of educational themes of Alasmarya Islamic University, as stations of guidance for humanity in the fields of life
• The Dome: It is the emblem of devotion and spirituality. It symbolizes the duality of the role entrusted to AIU. In addition to the learned sciences, AIU is concerned with nurturing the spirit, refining behavior, and emotional self-satisfaction.
• The Open Book: The book came under the Qur’anic Tablet, the minaret, and the dome to symbolize that the basis of these levels of knowledge is reading activity that cannot be neglected. Being open symbolizes the principle of equality for those who want to benefit without discrimination.
• The Globe: a symbol of the global pioneering role assigned to the university in participating in Islamic development projects globally.
• Founding date: The founding date came outside the Islamic octagon, at the bottom of the logo which symbolizes that (1996 AD) does not go beyond being a stage of the programmatic modernization of the university in accordance with the requirements of the era and the developments of knowledge. It does not refer to the historical formation of the university, which has its roots in five centuries.